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  • Brand Projects (Six Weeks)

    Build or elevate your brand. Deliverables include a logotype, an icon, a color palette, body and header copy typefaces, and a unique "voice" style for your brand. I'll present this in application or mockup to showcase the brand in a mixed-use setting.

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Blog Posts (105)

  • Happy Birthday, Helena Tazmania!

    I'm lucky. My dogs have a beach house and I get to spend a good amount of time working and living in Cape May, New Jersey. This time is special. It's Helena's birthday. Saturday is Helena's birthday. We are celebrating ten years. Over the past decade, Helena has been by my side through thick and thin, accompanying me on countless adventures and filling our home with love and joy. A Decade of Adventures: From coast to coast, Helena and I have traversed the country, em-bark-ing on road trips that have taken us to the most picturesque landscapes and charming towns. We've hiked in the mountains and lounged on sandy beaches. Through it all, Helena has been my steadfast co-pilot, always ready for the next adventure. Our bond runs deep. Over the past ten years, we've developed a special connection built on trust, companionship, and unwavering loyalty. Helena's intelligence and sassiness never fail to bring a smile to my face, and her occasional playful antics remind me to embrace the simplest joys in my life. Here's to many more years of laughter, love, and unforgettable moments with my girl one. Happy 10th birthday, Helena Tazmania. Thank you for a decade of love, loyalty, and cherished memories. Your special day will be filled with treats, belly rubs, and all the happiness in the world. Here's to many more years of wagging tails and unconditional love. Cheers to you, my dear girl. Nine Birthdays + 1 Theo's Costume Party Helena's 9th Helena's 4th

  • Hanging with the Birds

    First trip of the year, Bluffton, South Carolina. OK, so I didn't really "hang with the birds" on this trip, but I did hang with Lucy Rosen, a longtime friend, client, and colleague. Lucy's work is sensational, so when she asked me to design a business card to represent her work, I was both honored and challenged. My primary goal was to encapsulate the essence of Lucy's exceptional photography skills, particularly in her captivating captures of nature and birds. I sought to create a visual narrative that not only mirrors her brand but also teases the viewer into the profound intricacies of her photographs. This design isn't just a card; it's a view through her lens into Lucy's world of mesmerizing imagery, inviting each recipient to immerse themselves in the beauty she seems to effortlessly capture through her lens.

  • Inspired by Armenia

    Full of flavor and design, Armenia is a country nestled in the South Caucasus region of Eurasia. It is beautiful and boasts a rich history and a vibrant cultural heritage. I was fortunate enough to spend some time in Yerevan, one of the world's oldest continuously inhabited cities, with a history dating back to 782 BC. One of Armenia's most prominent features is its stunning landscapes, which range from mountainous terrain to lush valleys. Mount Ararat, an iconic symbol of the nation, holds cultural significance as the supposed resting place of Noah's Ark, as mentioned in the Bible. Having faced numerous challenges throughout its history, Armenia has a resilient spirit, and Armenians have preserved their unique identity and traditions. The Armenian people have a rich cultural heritage, with a language that has its own distinctive alphabet, one of the oldest in the world. Their contributions to literature, art, and music reflect a deep connection to their history and a strong sense of national pride. More importantly, spending time with my team was the highlight of the journey. Yervand and Lilit headed the adventures, and the time spent with them is unforgettable. Daniel, Grisha, Artyom, Narek & Narek, Nelli, Gayane, Armen & Armen, Vahan, Artak, Hovhannes - Thank you for spending so much time showing us around. And should we talk about the food for a moment? Hospitality is a cornerstone of Armenian culture, with guests often being treated to an abundance of food and warm welcomes. There was no shortage of hospitality and food, both delightful: dolma, lavash, and the famous barbecue known as khorovats. Armenia leaves a lasting impression on those who explore its history, culture, and natural beauty. It's a country that invites you to delve into its past, savor its present, and appreciate the indomitable spirit of its people. This collection flows from the heart and is dedicated to our unforgettable time spent in Armenia. It was a special trip, and it is now in my heart forever.

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