Fpo

Build or elevate your brand. Deliverables include a logotype, an icon, a color palette, body and header copy typefaces, and a unique "voice" style for your brand. I'll present this in application or mockup to showcase the brand in a mixed-use setting.

I'm lucky. My dogs have a beach house and I get to spend a good amount of time working and living in Cape May, New Jersey. This time is special. It's Helena's birthday. Saturday is Helena's birthday. We are celebrating ten years. Over the past decade, Helena has been by my side through thick and thin, accompanying me on countless adventures and filling our home with love and joy. A Decade of Adventures: From coast to coast, Helena and I have traversed the country, em-bark-ing on road trips that have taken us to the most picturesque landscapes and charming towns. We've hiked in the mountains and lounged on sandy beaches. Through it all, Helena has been my steadfast co-pilot, always ready for the next adventure. Our bond runs deep. Over the past ten years, we've developed a special connection built on trust, companionship, and unwavering loyalty. Helena's intelligence and sassiness never fail to bring a smile to my face, and her occasional playful antics remind me to embrace the simplest joys in my life. Here's to many more years of laughter, love, and unforgettable moments with my girl one. Happy 10th birthday, Helena Tazmania. Thank you for a decade of love, loyalty, and cherished memories. Your special day will be filled with treats, belly rubs, and all the happiness in the world. Here's to many more years of wagging tails and unconditional love. Cheers to you, my dear girl. Nine Birthdays + 1 Theo's Costume Party Helena's 9th Helena's 4th

First trip of the year, Bluffton, South Carolina. OK, so I didn't really "hang with the birds" on this trip, but I did hang with Lucy Rosen, a longtime friend, client, and colleague. Lucy's work is sensational, so when she asked me to design a business card to represent her work, I was both honored and challenged. My primary goal was to encapsulate the essence of Lucy's exceptional photography skills, particularly in her captivating captures of nature and birds. I sought to create a visual narrative that not only mirrors her brand but also teases the viewer into the profound intricacies of her photographs. This design isn't just a card; it's a view through her lens into Lucy's world of mesmerizing imagery, inviting each recipient to immerse themselves in the beauty she seems to effortlessly capture through her lens.

Full of flavor and design, Armenia is a country nestled in the South Caucasus region of Eurasia. It is beautiful and boasts a rich history and a vibrant cultural heritage. I was fortunate enough to spend some time in Yerevan, one of the world's oldest continuously inhabited cities, with a history dating back to 782 BC. One of Armenia's most prominent features is its stunning landscapes, which range from mountainous terrain to lush valleys. Mount Ararat, an iconic symbol of the nation, holds cultural significance as the supposed resting place of Noah's Ark, as mentioned in the Bible. Having faced numerous challenges throughout its history, Armenia has a resilient spirit, and Armenians have preserved their unique identity and traditions. The Armenian people have a rich cultural heritage, with a language that has its own distinctive alphabet, one of the oldest in the world. Their contributions to literature, art, and music reflect a deep connection to their history and a strong sense of national pride. More importantly, spending time with my team was the highlight of the journey. Yervand and Lilit headed the adventures, and the time spent with them is unforgettable. Daniel, Grisha, Artyom, Narek & Narek, Nelli, Gayane, Armen & Armen, Vahan, Artak, Hovhannes - Thank you for spending so much time showing us around. And should we talk about the food for a moment? Hospitality is a cornerstone of Armenian culture, with guests often being treated to an abundance of food and warm welcomes. There was no shortage of hospitality and food, both delightful: dolma, lavash, and the famous barbecue known as khorovats. Armenia leaves a lasting impression on those who explore its history, culture, and natural beauty. It's a country that invites you to delve into its past, savor its present, and appreciate the indomitable spirit of its people. This collection flows from the heart and is dedicated to our unforgettable time spent in Armenia. It was a special trip, and it is now in my heart forever.

My name is LP. I am a designer, creator, founder, and the COO of Skipti, a little company making big changes to our relationship with"stuff." At Skipti, we're not just a company—we're pioneers in transforming how we relate to our possessions. Driven by innovation, we're making substantial impacts, reshaping our interactions with "stuff" on a grand scale. Living with intention is at the core of everything I do. Every business trip and every endeavor fuels my mission to redefine "Living Purposefully." The Lower East Side is where I proudly call home. ​ Always moving forward with deliberate force. -lp * * * HELLO. #RovingBee #fielddesigner #workonsite #lynnplatow #travelerforwork #travelerforlife 🔺 #tableforone #livingfortwo #minimalism #livedeliberately Notes from the Field Journal > Jan 16 BRAND Hanging with the Birds First trip of the year, Bluffton, South Carolina. OK, so I didn't really "hang with the birds" on this trip, but I did hang with Lucy... Post not marked as liked Nov 8, 2023 DESIGN Inspired by Armenia Full of flavor and design, Armenia is a country nestled in the South Caucasus region of Eurasia. It is beautiful and boasts a rich... Post not marked as liked Sep 23, 2023 SKIPTI Skipti. My 'real job'. So much has happened in the past few years. I read back on this blog, and life has made shift after shift. I’m not who I was when I... Post not marked as liked Add a Title All Posts >

Go Go ​ -- COMING SOON -- [[ Christus St Vincent ]] ​ ​ ​

Go Go Wayfinding, Brand Development LP Platow, Designer Brand + Retail Store Signage Party Mania Stores // Henderson, Nevada Retail Signage Design, Brand Development, The brand and design was designed to convey the essence of the brand. Bold, vibrant colors stand out against the backdrop, giving passersby the hint of what's inside. Embedded within the sign are subtle elements that hint at the store's offerings. 2008-0808 Challenge: When tasked with revitalizing Party Mania Stores in Henderson, Nevada, our primary challenge was to carve out a distinct identity in a market dominated by a major competitor, Party City. The goal was clear: differentiate Party Mania to attract customers seeking a unique and vibrant party supply experience while avoiding any resemblance to Party City's branding or offerings. Solution: To achieve this, our team embarked on a thorough analysis of Party Mania's strengths and the competitive landscape. We identified key differentiators, such as personalized service, curated product selections, and a focus on local community engagement. Leveraging these insights, we crafted a brand identity for Party Mania that emphasized authenticity, creativity, and a sense of local charm. In developing retail signage and wayfinding solutions, we took great care to ensure that Party Mania's visual language remained distinct from Party City's. We utilized bold colors, playful graphics, and unique typography to create signage that not only guided customers effectively but also reinforced Party Mania's brand as a dynamic and welcoming destination for party supplies. Furthermore, we strategically positioned Party Mania's signage and wayfinding elements to highlight its unique offerings and foster a sense of excitement and discovery for customers. By showcasing Party Mania's individuality and community focus, we aimed to attract customers seeking a more personalized and authentic party shopping experience. Result: Through our efforts to differentiate the local Party Mania Store from the large corporation Party City, we successfully established Party Mania as a local destination for party supplies in Henderson, Nevada. Customers embraced Party Mania's distinct brand identity and appreciated its personalized approach to service and product selection. By highlighting Party Mania's unique strengths and local connections, we were able to cultivate customer loyalty and establish a strong foothold in the market. Party Mania's revitalized identity not only set it apart from Party City but also positioned it as a beloved community hub for all things party-related. Our collaboration with Party Mania exemplified the importance of strategic branding and differentiation in overcoming competitive challenges and achieving success in the retail landscape. Through thoughtful design and a clear focus on individuality, Party Mania Stores stood out as the place where the locals shop.